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Exporting to India

Exporting to India - 101

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India presents a lucrative opportunity for New Zealand exporters.   The needs of its billion plus population and sustained 8% growth are fuelling insatiable demand, not just for commodities, but also in key sectors such as energy, infrastructure, transportation, education, healthcare, food and beverages and consumer goods.   New Zealand is only just beginning to discover this opportunity.   Although New Zealand...

Trade Marks

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Whatever you do - do this first! Get a trademark for the brands you wish to protect in India. To be on the safe side, allow 18-24 months from start to finish.   However, these days it is not unusual to hear about a trademark being registered within 12 months from the date of application.   The improvement...

Importing from India

Importing from India 101

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His Excellency the High Commissioner of India to New Zealand, Admiral (Retd.) Sureesh Mehta, recently gave an interview to the Indian Weekender (great read) and we picked up on one very specific comment he made.   *"We have been taking timber and wool from here, so that will continue. In fact we have a trade deficit...

Setting up in India

Ways to do business in India

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Most businesses that really want to thrive in India need to establish their own presence there.   Being 'on the ground' in India will enhance your ability to manage relationships with Indian suppliers and customers, give you access to crucial market intelligence and demonstrate your credibility to potential partners.   But operating in an emerging market can be...

Business Culture

Business etiquette for India - a primer

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Sociologists classify countries and cultures into two broad groups - “low context” and “high context”. In low-context societies (Western societies such as New Zealand are generally considered low-context) verbal communication is usually direct. Raymond Cohen, a respected researcher on culture and negotiation, has stated that the freedom of the individual lies at the heart of communication in...

Top business tips

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Really simple, a few things you may find useful, when doing business in India.   The most important one: there are no Indian stereotypes - only the continent of Africa exceeds the linguistic, cultural and genetic diversity of India - so respect the diversity and individuality in your interactions.   Instead of assuming, just inquire, Indians love to...

Policies

Tax reforms announced

In August 2009 India's government announced the first major overhaul of its tax system in almost 50 years. The plan aims to tackle widespread evasion and narrow the country's growing fiscal deficit. It will encourage greater compliance by lowering corporate and personal income tax rates, simplifying the rules and cancelling many exemptions.   The proposals, outlined in...